Wednesday, February 29, 2012

Six Tips to Protect Your Search Privacy

Google, MSN Search, Yahoo!, AOL, and most other search engines collect and store records of your search queries. If these records are revealed to others, they can be embarrassing or even cause great harm. Would you want strangers to see searches that reference your online reading habits, medical history, finances, sexual orientation, or political affiliation?

Recent events highlight the danger that search logs pose. In August 2006, AOL published 650,000 users' search histories on its website.1 Though each user's logs were only associated with a random ID number, several users' identities were readily discovered based on their search queries. For instance, the New York Times connected the logs of user No. 4417749 with 62 year-old Thelma Arnold. These records exposed, as she put it, her "whole personal life."2

Disclosures like AOL's are not the only threats to your privacy. Unfortunately, it may be all too easy for the government or individual litigants to subpoena your search provider and get access to your search history. For example, in January 2006, Yahoo!, AOL, and Microsoft reportedly cooperated with a broad Justice Department request for millions of search records. Although Google successfully challenged this request,3 the lack of clarity in current law leaves your online privacy at risk.

Search companies should limit data retention and make their logging practices more transparent to the public,4 while Congress ought to clarify and strengthen privacy protections for search data. But you should also take matters into your own hands and adopt habits that will help protect your privacy.

The Electronic Frontier Foundation has developed the following search privacy tips. They range from straightforward steps that offer a little protection to more complicated measures that offer near-complete safety. While we strongly urge users to follow all six tips, a lesser level of protection might be sufficient depending on your particular situation and willingness to accept risks to your privacy.

This is the full article with specific actions to take, highly recommended

How to Remove Your YouTube Viewing and Search History Before Google's New Privacy Policy Takes Effect

On March 1st, Google will implement its new, unified privacy policy, which will affect data Google has collected on you prior to March 1st as well as data it collects on you in the future. Earlier this week, we showed you how to delete your Google Web History in order to prevent Google from combining your Web History data with the data it has about you on its other products to provide you with personalized ads or suggestions across all of its products. You may also wish to delete your YouTube Viewing and Search History, which can reveal particularly sensitive information about you, including your location, interests, age, sexual orientation, religion, and health concerns.

Note that disabling Viewing and Search History in your YouTube account will not prevent Google from gathering and storing this information and using it for internal purposes. It also does not change the fact that any information gathered and stored by Google could be sought by law enforcement.

With Viewing and Search History enabled, Google will keep these records indefinitely; with it disabled, they will be partially anonymized after 18 months, and certain kinds of uses, including sending you customized search results, will be prevented. An individual concerned about privacy may also want to set up a secondary Google account for browsing and sharing YouTube videos. She could then download all of her existing YouTube videos to her computer, delete them from her primary Google profile, and then use a separate browser to upload them to a new secondary Google account. If you want to do more to reduce the records Google keeps, the advice in EFF's Six Tips to Protect Your Search Privacy white paper remains relevant.

For step by step instructions click here: Electronic Frontier Foundation